How to Make Your Site Mobile-Friendly With ‘Responsive Design’

11 September 2013

Virtually every business needs a website, but these days the web isn’t just about what you see on a computer screen. People are using the internet on an increasingly diverse array of devices,The trouble is, most business websites are still designed with pass it exams only a desktop or laptop computer in mind. When you view a typical business website on the browser of mobile device, it usually requires pinching, zooming and scrolling just to see what’s on the page. And interacting with the site via a touchscreen can be clumsy at best. how-to-make-your-site-mobile-friendly-with-responsive-design To create a responsive site for your business, you can either hire a designer or use a site-building tool that supports responsive web design. Either way, these five tips can help you make the switch to responsive design. 1. Decide when to make the change. Responsive design is a radically different way of managing the elements of a website, which means it’s hard to introduce responsive design to an existing conventional website. You’ll probably want to wait until you’re creating a new site or rebuilding your existing one. 2. Track your mobile traffic patterns. Check your site statistics for the number of mobile visitors, plot how that segment of your online market has been growing and project it two to five years into the future. The steeper that growth curve, the more important it is to implement responsive web design sooner rather than later. 3. Check out competitors’ sites on various devices. Keep a list of URLs for businesses similar to yours. Periodically check them all out on a variety of computers, smartphones and tablets. Which are easiest to navigate and use, requiring the least pinching, zooming and scrolling? Use the best as guidance for your designer. 4. Hire web designers with responsive design experience. Many designers serving small-to-medium business clients are still focused on designing sites intended for viewing on computers. Be sure to ask for recent examples of a designer’s responsively designed sites. Don’t just get screenshots — ask for the URLs and check those sites on a variety of device types, paying attention both to how they look and how well they function. 5. Use effective, affordable tools if you do it yourself. If you decide to create a responsively designed site on your own, consider trying the latest version of Squarespace. It’s

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an inexpensive web hosting service that lets you create a responsive website via a drag-and-drop interface. There are also many pre-made responsive themes (both free and paid, usually between $30 and $100) for sites built with WordPress, a popular open-source platform. The hosted version of that platform,, is starting to offer responsive themes, as well. And Also Read how to outsource app development

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